Category

Growing Your Restaurant

Food Online Ordering Systems Certifies Epson Latest Addition Smart Printer for its Restaurant Online Ordering System

By | Food Online Ordering Systems News, Growing Your Restaurant

Chicago, Il, May 22, 2017 – Epson America, Inc., a leading supplier of value-added Point of Sale (POS) solutions, today announced in conjunction with the National Restaurant Association Show (NRA) 2017, that Food Online Ordering Systems, a provider of custom, in-house online ordering solutions for restaurants, has certified Epson’s latest product addition, the OmniLink® TM-T88VI-i intelligent POS printer, to provide a seamless online ordering experience for brands across all locations with a sophisticated, integrated, custom designed solution. The company will be showing the joint solution at NRA, from May 20 to 23, at McCormick Place in Chicago, booth #6676 in the technology pavilion.

Food Online Ordering Systems will showcase its newest restaurant online ordering solutions which include a self-ordering kiosk that allows restaurants to reduce staff and labor expense by adding customer ordering stations. The company will leverage Epson’s OmniLink TM-T88VI-i to integrate with restaurants’ POS systems and utilize its Server Direct printing feature to push orders placed by customers at the kiosk stations to the restaurant and to immediately print from cloud servers. Food Online Ordering Systems has previously certified the Epson TM-T88V-i and OmniLink TM-T20II-i intelligent printers and is currently exploring adding additional POS integration and capturing line item sales data leveraging Epson’s OmniLink Merchant Services (OMS) platform.

 

 

“During a rush, restaurant staff does not have time to attend to additional tablets, faxes, or more phone calls to confirm orders,” said Todd Burge, CEO at Food Online Ordering Systems. “We eliminated all of that combining our solution with Epson and harnessing their OmniLink line of printers to deliver one seamless online ordering experience. We are excited that Epson continues to develop this technology so we don’t have to do it in house and it enables us to work with other vendors to create combined solutions using the same hardware. The OmniLink TM-T88VI-i is a great addition and I am excited to see what Epson brings to the table next.”

 

“We are very pleasFood Online Ordering Printersed with our continued partnership with Food Online Ordering Systems,” said Tom Kettell, director, Commercial Channel Sales at Epson.  “In today’s fast-paced, technology-driven world, a restaurant’s lack of an online presence, much less the lack of an online food ordering system is costing them money.  Food Online Ordering System understands what their customers need and offers an innovative, custom online ordering solution at a low fixed cost that is efficient and convenient and helps increase restaurant sales.”

 

About Food Online Ordering Systems

Located in Denver, Colorado, Food Online Ordering Systems is a provider of custom, in-house online ordering solutions for restaurants. Food Online Ordering Systems can run stand-alone or be fully integrated into a restaurant or catering service’s existing website and point of sale system.  An online ordering, “system-in-a-box,” offered by Food Online Ordering Systems will work at all of your restaurant locations regardless of point-of-sale system or processor.  It provides a seamless online ordering experience for your brand across all locations allowing you to take your profits and your customers back in one low, fixed-cost solution. http://foodonlineorderingsystems.com/.

You may also connect with Food Online Ordering Systems on Facebook (http://www.facebook.com/FoodOnlineOrderingSystems), Twitter (https://twitter.com/Folosinc), and YouTube (https://www.youtube.com/c/foodonlineorderingsystemsforrestaurants).

 

About Epson America, Inc.

Founded in 1975 and headquartered in Long Beach, CA, Epson America, Inc. is the U.S. affiliate of Japan-based Seiko Epson Corporation, a global manufacturer and supplier of high-quality technology products that meet customer demands for increased functionality, compactness, systems integration and energy efficiency. For over 40 years, Epson’s advanced technology has been at work in millions of POS systems around the world. Today Epson’s Business Systems Division continues to bring industry-leading, open architecture, smart technologies to the point of service. You may also connect with Epson America on Facebook (http://www.facebook.com/Epson), Twitter (http://twitter.com/EpsonAmerica), and YouTube (http://www.youtube.com/EpsonAmerica).

EPSON is a registered trademark and EPSON Exceed Your Vision is a registered logomark of Seiko Epson Corporation. OmniLink is a registered trademark of Epson America. All other trademarks and/or registered trademarks are property of their respective owners.

FOLOS 2017 National Restaurant Show Announcement

By | Food Online Ordering Systems News, Growing Your Restaurant, Restaurant Marketing Tips

STOP at NRA 2017 Booth #6676

For the first time Food Online Ordering Systems LLC (FOLOS) is exhibiting at the 2017 NRA Show in Chicago in booth #6676. The best kept secret in the industry isn’t going to be a secret any more – Find out how to profit from your online ordering system in five ways:

  1. Simple, fast, customizable online ordering system setupFOLOS
  2. Flat fee per month, regardless of sales volume
  3. Staff maximization – No more collecting payments at the door and phone ordering interruptions
  4. Easy mobile/online ordering process for your customers
  5. Complete customer info for future marketing and loyalty programs

Food Online Ordering Systems (FOLOS) builds custom in-house online ordering systems for your restaurant, your customers!

Show Special: 0% online orders and free equipment (limited to first 20 restaurants)

Not going to Chicago? No worries. Connect with us online for a free demo, quote and to get started!

FOLOS to Showcase, “System In A Box,” Online Ordering Solution at FSTec in Dallas, TX

By | Food Online Ordering Systems News, Growing Your Restaurant

Food Online Ordering Systems has recently announced plans to attend the Food Service Tec (FSTec)2016 tradeshow and conference, taking place September 25-27 in Dallas, Texas.

About FSTec

The FSTEC 2016 tradeshow is a networking and professional education event tailored to the food service technology market. Bringing together experts in fields ranging from POS technology to Human Resources and facility management, the FSTEC 2016 event is the largest event like it in the country.

Expected to be in attendance at the event are representatives from big names in the retail and foodservice spaces, including 7-Eleven, Fox Restaurant Concepts, Chili’s Grill and Bar, McDonald’s and more. The biggest draw for this tradeshow isn’t only the networking opportunities; there will also be business seminars on subjects including Leadership, Personnel Management and Tip Management. The powerhouse line-up of speakers include 43rd President of  the United States George W. Bush as well as top brass from Tier 1 & 2 brands such as Arbys, McDonalds, Chili’s and TGI Fridays.

About Food Online Ordering Systems

Restaurant-Online-Ordering-SystemFood Online Ordering Systems will be showcasing their “system-in-a-boxrestaurant online ordering system at FSTEC 2016. Todd Burge, Founder and CEO of Food Online Ordering Systems, released a statement regarding the upcoming tradeshow and what role FOLOS will be playing there, stating, “We’re particularly excited about having a presence at this year’s FSTEC. Our online ordering offering is a perfect fit for multi-unit franchise brands who may have multiple point-of-sale systems in play.  We work alongside any POS or processor providing a consistent online ordering experience for the restaurant brand.”

In what is being hailed as an industry first, Food Online Ordering Systems has done away with percentage-based commissions on online ordering and replaced it with a flat-fee, comprehensive solution that does more than just allow for internet ordering. Key features of the system include integration with existing ordering processes, easy ticket printing featuring EPSON Omnilink Merchant Services printers, enhanced customer management tools and much, much more.

Restaurant professionals in the food service industry know they need to provide online ordering for their patrons, but they may not know that they can do it inexpensively while also providing a better ordering experience for the customer. The FOLOS system can also be customized for specific restaurant need, Add to that a seamless order entry and fulfillment system that employees love, and the entire service offering from FOLOS becomes a must-have for both big and small chain owners and operators.

Contact Information

Those interested in meeting with representatives from Food Online Ordering Systems at this year’s FSTEC 2016 tradeshow can arrange a meeting by visiting www.foodonlineorderingsystems.com and clicking on ‘Contact’.

fstec

How FOLOS is Changing the Face of Ordering Food Online

By | Food Online Ordering Systems News, Growing Your Restaurant, Restaurant Marketing Tips

As the owner of a busy restaurant or catering service, you may be using an ordering service online for your delivery and take-out orders. If you are, then you’re likely paying a certain percentage on every dollar that you spend to the service provider of that specific ordering system. Over time, this can start to really add up. Food Online Ordering Systems (FOLOS) has the perfect solution for your restaurant!

Because your expenses include the cost of food, overhead, labor, and any other related costs, how much are you actually earning from your to-go orders? Probably, not much. However, this is the reality for a number of restaurant owners. They mistakenly believe they have to sacrifice a slice of their overall profits just to compete with other restaurants. Once they review their statements, however, they can clearly see where the dollars are leaking. For some restaurants, the numbers can be several hundreds of dollars per month, even thousands in some cases.

Today, virtually any restaurant that doesn’t have a strong presence online, not to mention the absence of a food ordering system online, is costing them money. In other words, it’s impacting the bottom line. Nowadays, hungry customers want what they want, when they want it, and don’t have the time or need to keep a paper delivery menu on-hand to order food. The fastest and most convenient way for any customer to contact a store is through the touch of a button, whether it’s on their smartphone or some other electronic device.

The New and Improved Way of Ordering Food Online

Food Online Ordering Systems is now FOLOS. What is FOLOS? FOLOS is a better way for people to order food online. The system can either be fully incorporated into a restaurant’s current point of sale system or used as a standalone on FOLOS’s website. Another option is to have your customers use it as a mobile app for their Windows devices, iOS, Android, or on Facebook as well.

FOLOS can offer a number of advantages for any restaurant or catering service. For instance, all approved orders can be integrated into the system that’s already currently in place on location. FOLOS takes care of everything so that neither the customers nor the restaurant owners have to lift a finger. In fact, FOLOS can help your restaurant or catering service by using the colors, the photos of your menu, and the logo of your business in order to design the ideal look and feel of your new website. They can also help with the more logistic aspects as well such setting up a secure payment portal.

Furthermore, FOLOS makes it incredibly easy for people to pick and purchase the food that they want to ultimately order in addition to creating helpful maps so that customers can quickly locate a specific branch. By using a food ordering system online, hungry customers can always check the status of their food delivery via SMS or app notifications, or through email.

When you stop to consider that other online ordering companies are charging about 15 percent of every sale on average, it’s shocking since most restaurants are making around 25 cents on the dollar in most cases. If you do the math, that’s more than 50 percent of your profits. FOLOS offers a fixed rate that’s more around a third of the cost of your rivals. Also, there’s no service charge for a sale either, unlike many other ordering systems online charge today. Although most charge about 15 percent of the total cost of the sale, FOLOS just charges a fixed flat rate instead along with providing outstanding support for free.

Other Benefits of Using FOLOS

  • Incorporate with Current Restaurant Point-of-Sale or Standalone

FOLOS can make your existing online ordering system work seamlessly with your current POS. They can also integrate any loyalty programs directly into your ordering system online as well.

  • Innovative Technology

FOLOS utilizes cutting-edge technology along with the industry standards in order to develop your site and ordering service online. Secure, sleek, fast-loading sites are their top priority and they always try to go above and beyond.

  • 100% Automated Service

Because there’s no need to answer phones, check faxes or emails, you can utilize your time and resources much better in order please your customers instead. The service is totally automated and created to be a 100 percent hands-off approach by batching and producing daily reports. FOLOS takes care of everything and even alerts you if there’s a problem you need to know about.

  • Branded Design and User-Friendly Interface

FOLOS considers the logo and colors of your restaurant in order to ensure that both your site and ordering platform online are in complete harmony with your brand based on your standards. They’re experts at streamlining functionality in order to enable your customer base to easily and effortlessly place an order with your restaurant.

  • Notifications in Real-Time

With real-time notifications via SMS, apps, or email, your customers will always know the status of their food delivery until it arrives. Customers have up-to-the-minute stats on the whereabouts of their food.

  • Tamper-Proof, Safe, and Secure

FOLOS incorporates the latest technology in order to keep the personal and sensitive information of your customers completely safe and secure. They can help you generate a convenient online payment platform that facilitates a safe and easy way for your customers to purchase food online.

  • Plenty of Goodies to Choose From

You get to pick and choose your ordering system online a la carte. Save money by keeping only the features you want and need. You can let FOLOS help you create a package that will best accommodate the ultimate goals of your business.

  • Mobile Friendly

Regardless if your customers use a Windows, Android, or iOS device, they can easily place an order online with your restaurant or catering service. Besides just using the website of your restaurant, they can also use online ordering apps on their tablets or mobile devices – the choice is theirs.

  • Charge-Free Service for Each Sale

Compared to other online ordering companies, FOLOS doesn’t charge outrageous fees for their services. It doesn’t matter whether you’re doing $2,000 or $20,000 a month online, you’ll still pay the same flat rate, which is generally about one-third of the total cost of your rivals.

  • Boost Your Brand

Because FOLOS creates easy-to-use platforms for ordering online along with functional and aesthetically-pleasing websites, your customers can check out with no problem directly on your site.

  • Various Available Payment Platforms

Need more than one payment platform to serve your customers? Of course, you do. FOLOS can accommodate a number of different platforms including bank transfers, credit cards, or PayPal.

Customers want service that’s quick, easy, and super convenient no matter what they’re buying. With FOLOS, any business in the food industry can benefit from a having a functional website and easy-to-use apps that enables their customers to pick what they want from a menu and have it quickly delivered with the simple touch of a button.

Online Ordering Cost Calculator

By | Growing Your Restaurant, Restaurant Marketing Tips

How Social Media can Successfully Promote Your Restaurant

By | Growing Your Restaurant, Restaurant Marketing Tips

As an enthusiast of social media, I probably share the opinion of almost the entire population when I say that nowadays social media is what you need to make your restaurant a huge success. Whether or not you like or dislike, use or avoid social media for personal habits, one thing cannot be denied and that is that millions of users log on every day to the likes of Facebook, Twitter and Linkedin.

What you do need to remember though is that the primary importance of having a social media account is to interact socially with your virtual friends, the idea of integrating social networking into business coming later on. What you need to remember then when you wish to advertise your services to a global audience is that you cannot be too aggressive in your social media skills, and rather than pushing “friends” with spammy mails and annoying block capital advertisements, you need to subtly persuade them that your restaurant really is the place they need to be.

I personally have used social media for one of my business ventures, and can only rave on about the success I had. I decided to monitor the percentage of my clients that found out about my venture through social media, and the results were actually quite shocking. My conclusion from all this; it really is great to have people “talking about you” and the more “likes” or visits or “tweets” you receive, the better it all gets. Just remember however never to post anything negative or respond to any comments left in a negative manner; this really would get people talking about you, but in the very worst possible way!

A food online ordering system through social media can also help your business grow in a big way.  Many businesses see a 10%-20% increase in sales by just adding a restaurant online ordering system.  The system also work in social media apps like Facebook, iOS, and Android.  Contact Food Online ordering Systems for a demo today!

Food Online Ordering To Streamline Your Food Business

By | Growing Your Restaurant, Restaurant Marketing Tips

Food Online Ordering Systems empowers your restaurant business with advanced e-commerce technology that will enable you to streamline your business. Numerous advantages come with incorporating this software to your current point of sale system. For one, you stop being limited by physical locations as anyone can order food from your business. Thus enabling your business to finally transverse different horizons that will ultimately raise your bottom line. However, when it comes to digital transitions, a good number of business owners still tend to be wary of the idea. Here are some of the ways that online ordering can work toward streamlining your business thus boosting your sales.

Every customer is attended to

There is nothing worse than craving something particular to eat then finding that either the line are too long at the restaurant or worse yet, it is closed or being put on hold when calling! Our online food ordering system allows you to keep your business open for as many hours as you want. Inclusion of delivery means that people do not have to wait for food at the premises or phone but can simply have their order brought to them at their convenience. Not only does this translate into customer acquisition, it also increases your customer retention rates. This can only mean additional profits for your business.

Flexibility for both your business and your customers

Making orders over the phone is becoming a thing of the past, as it should be! Not only do customers have to contend with busy phone lines during rush hour, but your employees also will not catch a break during peak hours such as lunch and dinnertime. By opting for online restaurant ordering software, you lose your dependence on phone lines for an automated and more efficient service. In addition, the use of automated email notifications will keep your customers feeling that you value paying attention to them despite the business’ stipulated working hours.

Up to the minute updates

One of the worst scenarios for your business is when a customer wants to order a particular item only to be told that it is not available. Not only does this lead to disappointment, but it could potentially make you lose business if they opt to purchase the food from a rival restaurant. With online food ordering software, your menu is refreshed by the minute thus ensuring that it is always up to date. Customers get a chance to choose their food from what is available all the time thus eliminating the chances of orders not being met.

Repeat orders

Another way of streamlining your business and boosting sales is by having repeat clients. Our online food ordering system can help you do this if incorporated with other incentives such as loyalty programs, coupons and more. These added incentives will make customers feel obliged to keep ordering from your business. As they will have their own accounts and profiles, which provide them with bonuses the more frequently, they choose to order from you.

With secure transactions and the ability to update your menu handily, our food online ordering system allows your business to embrace increased work productivity and boost sales at a fraction of the cost!

 

Effective Marketing Tips: Online Ordering for Restaurants

By | Growing Your Restaurant, Restaurant Marketing Tips

Technology and the rise of social media has made it easier for businesses to get the word out regarding their products and services. While this is definitely a good thing, it is not without its downsides.

Digital channels of communication, while providing businesses with a conduit leading directly to their target audience, have become saturated. It is now harder than ever for businesses to stand out.

For example, how can one fried chicken restaurant compete with 10 others, who all swear to be the best in the city? These restaurants are all bound to have excellent websites, and also have attractive social media accounts.

There are companies that specialize in customizing user experience and ensure that customers are more likely to become aware of a restaurant or caterer. An online ordering system, for example, can work on a restaurant’s existing web presence and expand it into a customer’s personal space using mobile applications, and making it easy for them to get the food that they want at their doorstep.

However, there are a few things a restaurant or food catering service should remember to make their marketing plans more effective.

1. Create a website

Aside from the tried and true–fliers, pamphlets, and posters–restaurants and food services these days should establish an online presence, starting with a website.

With the increasing popularity of smart phones and other mobile devices, people are relying more and more on the internet to get the information they need. If you cannot be Googled, it is like you do not exist.

A good website should contain information about your restaurant or food catering service, but most importantly should showcase the food, where stores can be found, and how they can order.

2. Establish presence on social media

Social media is also a good place to push updates to customers, as they spend a lot of time there online.

Facebook is able to deliver good clickthroughs to websites, and Twitter gives users the chance to get live updates from businesses they follow. Instagram is foodie heaven, and other platforms such as Pinterest and Tumblr also allow for various means to highlight food products.

Social media also makes it easy for customers to get in touch, and to join promotions or contests.

3. Encourage food reviews

People like giving their opinions, and love it when their views are heard and shared by others. This is why it can be useful for restaurants to share food reviews written by customers and bloggers on their website and social media accounts.

If bad reviews are given, restaurants can immediately address the complaints and show that they have addressed these, making customers happy with their quick response.

4. Make food online ordering for restaurants or reservations an option

Customers like convenience, and online ordering for restaurants is as easy as it can get. In addition to food orders, most online ordering systems can also receive table reservations.

With the availability of online payment platforms and the rise of mobile devices, this can be useful in ramping up sales, as customers no longer have to wait until they get off work or go to a store in order to transact their business.

They can buy food or make reservations immediately, when the mood strikes or they feel hungry.

5. Regularly get feedback from customers

It is important to talk to customers about their opinions, and to make them feel that what they want matters. After all, they are paying good money for the food and service.

Feedback can be through email, the website, social media, phone, or a dropbox on site.

There should be follow through, however. Restaurants can leverage social media or their website to show their responses to the most pressing concerns. Showing you care can earn brownie points with customers.

6. Give incentives or discounts to customers

Incentives such as a one-day only discount, a weekend food sale, or free dessert can help ramp up sales–everybody likes freebies.

Social media can be leveraged in a variety of ways to promote these kinds of efforts.

7. Ride on local holidays or events

Hosting an event during local holidays or events can help a restaurant get increased sales, as they can serve as a meeting place for several groups. For example, a bar can host a football viewing party, for example, and fine dining restaurants can host a Valentine’s Day speed dating event.

8. Show lots of food photos on promo materials

Visually stimulating photographs can ignite interest in people, and gorgeous food photos on promotional material, websites and social media accounts are sure to make potential customers think about what your restaurant or catering service is offering.

There are several Facebook and Twitter posts a day, as well as whole Instagram campaigns and websites celebrating food. Consistently mouthwatering food photographs are sure to catch foodies’ attention.